Google Analytics Tracking

If Google Analytics has been enabled on your website you may also activate the “Google Analytics Tracking” option within your e-mail.

This options allows you to enable the tracking of the users who clicked on the newsletter’s link and who therefore land on your website. This way Google Analytics recognizes that the visit comes from an e-mail campaign.

This type of statistic is then visible on Google Analytics by clicking on “Acquisitions > Campaigns > All Campaigns”.